To test this concept, I showed the animatic to a focus group and collected feedback on sheets. In response I received praise on the ideas put forward to introduce twists to an otherwise standard, linear plot. Some feedback included comments such as;
"When watching the vid, and reading the script thing too, I thought it sounded really professional and in keeping with the audio track"
"Even though the animation wasn't as detailed as the plan, it gave me a darn good idea of what to expect in relation to the music. looked ossum"
"Sweet guys, it's all pretty well planned so should turn out great"
"For the equipment you'll probably be using, should be fairly impressive. not too amateurish"
"I quite liked the silent bit at the start, wasn't sure what was happening but I suppose that drew me into the video a bit more"
Overall I deem this to be successful feedback, improving on any flaws raised within the pitch session. The aspects brought forward, both positive and negative will be elaborated and improved on when producing this video, while refraining from going over the top.
